Traffic City Entertainment Co-Founder and CEO Jon Dolla has captured his local rap community with innovative lyrical and musical technique that will leave an impression on your hearing palette. Inspired by life lessons, he is stirring crowds with the simple gift of making good music. Jon Dolla creates tracks that are aesthetically optimistic and diverse. His performances have never left fans with a second of dullness. Instead, they validate his talent with the combination of new rhythms and verses, together creating the voice of his generation.
Growing up in East Palo Alto, CA, Jon Dolla’s creativity was always supported by family and friends. Hip Hop and Rap are a huge part of the culture of East Palo Alto and music was simply a part of life. He began writing songs at the age of 10, But it was not until the age of 18 where it became more than just a pastime. Violence, deaths, and corruption surround the community and he said, “…music became my escape, a way to tell my story.”
Together with other artists Jon Dolla created his own label in 2009, Traffic City Entertainment (TCE). Driven by his love for music and encouraged by fans all around, he is now a rapper, lyricist, producer/director, and promoter. His motivation has led him to create several popular mixtapes and the stage is now his haven. he is a mellow and realistic artist, Comfortable and serious to work with, he is on his way to nationwide success.
Jon Dolla holds a unique vision of the rap music industry. He is ambitious to become a positive artistic role model for fans, especially other Latinos. He is not a lyricist who will glorify violence and deaths, despite his upbringing. His talent is changing the world of rap by escaping the traditional idea what it should be. His lyrics are fun, witty, and most importantly relatable. His music is his life and story, and the support from his fans is all the motivation needed to move forward.