Pete Fry has an extensive hockey background. He played in the Western Hockey League at 16 years old with the Portland Winter Hawks and two years later, he was traded to the Victoria Cougars in British Columbia.
He was the Cougar's Most Valuable Player two years in a row and a Western Hockey League All-Star. Pete was also featured in the book: Victoria's Top Athletes.
He was then drafted by the New Jersey Devils. En route to his professional career, he studied physical education at the University of Calgary and led the Calgary Dinosaurs to the country's number one ranking in hockey two years in a row. He then played professionally in Sweden and North America.
Pete has spoken publicly on many occasions including at the Associate Collegiate Entrepreneurs, YBO and Minor Hockey groups.
He has been helping hockey players mentally prepare for games for over 15 years.
Pete has been a recipient of the Top 40 under 40 Award for the Top Business Achievers in Vancouver.