Alarmingly charming, It's True will pull you close with sing-along melodies, three-part harmonies, and floating keyboard parts... only to sucker-punch you with chaotic bursts of feedback, whirlwind drumming, and lyrics that would rip a nun's heart out. Dramatic, eh?
Really, we’re just a band with a van and a plan (sort of).
In the past year, It’s True has had the good fortune to provide support for Deerhunter, Bright Eyes, AA Bondy, Tilly and the Wall, Cursive, Evan Dando (The Lemonheads), The Tallest Man on Earth, David Bazan, Appleseed Cast, Eric Bachmann (Crooked Fingers)…..
What’s new with It’s True:
• Official SXSW 2010 showcase band, March 2010
• Chosen by NPR music staffers as one of their “Austin 100” bands for SXSW 2010. NPR: Austin 100
• 2009-10 Omaha Entertainment Award winners for “Best Indie Alternative” and “Best New Artist”
“Omaha’s “it” band…” -Lincoln Journal Star (Lincoln, NE)
“It’s the type of music that is so substantial you can almost hold it in your hand to admire it… one of the most beautiful songs I’ve heard in years.” -www.stereosubversion.com
“Probably the biggest band to come out of Omaha since the hay-days of Saddle Creek Records…” -KURE 88.5 FM (Ames, IA)
“A solid, huge-sounding ensemble that’s pushed its way to the top of the list of Omaha’s unsigned bands (and it’s quite a list).” -www.lazy-i.com
“The Omaha indie pop group had a solid sound and harmonies to rival the Fleet Foxes. Considering they’re an Omaha group where warbly vocals are popular (Conor Oberst, Tim Kasher), they’re a refreshing sound for that scene.”
-www.popwreckoning.com (Kansas City, MO)
“It's True has fast become one of the area's most talked about live bands.” -The Reader
“… this year’s “buzz band”…” -The Daily Nebraskan
A recent review regarding a Haiti benefit show supporting Bright Eyes. From lazy-i.com (Jan 29, 2010):
“What more could you ask for than Conor Oberst singing "Lua" backed by Nate Walcott on flugelhorn? It was one of the highlights of last night's sold out Haiti Relief Concert at Slowdown. For this rendition of Bright Eyes, Oberst had Walcott on keyboards and assorted brass, Mike Mogis on guitar, Matt Maginn on bass and someone on drums who resembled a young Winona Ryder (at least from my vantage point across the room). Whoever that drummer was, she was amazing…..
….Most of the evening had a distinctly low-key feel, which I guess was appropriate for a benefit for such a grim situation…
That said, one band did manage to pry the roof off the joint. It's True has never played a better set, taking their sound to uncharted waters. They were the band that had the most buzz among those I chatted with in the crowd. The consensus: They just keep getting better. They knew they were on one of the biggest stages of their careers (thus far), and they took full advantage of it. Wonder who is putting out their upcoming album?....”