Jaime Heredia Amaya ‘El Parrón’ was born in Granada in 1955 and learnt to sing by listening to his Gypsy family, his mother, ‘La Rochina’, his grandfather ‘El Parrón’, and above all his uncle, Juanillo ‘el Gitano’. At the age of twelve he was already well known for his performances in the Gypsy caves of the Sacromonte and the famous flamenco club, the oldest in Spain, ‘la Peña La Platería’. He went on to perform all over Andalaucía and throughout Spain in the theatre shows "Macama jonda" and “Sueño Terral”.
Continuing the family tradition Jaime taught his daughter Marina, now a popular flamenco singer, the flamenco art , a partnership that was explored in the TV programme ‘In the Name of the Father’ alongside the flamenco dancer Manolete with his daughter Judea, also a dancer.
Jaime has performed in India, China, Europe, America, Japan, Egypt and Morocco where he performed for the King. Jaime has participated in recordings such as ‘Grana cante por Tangos’, ‘Villancicos del Sacromonte’ , Emilio Maya’s CD “ Temple’ as well as his own CD ‘Pan con Aciete y Azucar’.
Considered an ‘artist’s artist’ Jaime ‘ El Parrón continues a flamenco tradition which is rarely found nowadays, that of 'cante jondo gitano', the Gypsy deep song. In 2004 he worked with the flamencologist Miguel Angel Gonzaléz demonstrating various songs and styles at his lectures. He continues performing on the world stage and in the caves of the Sacromonte and will be recording his next CD in 2007