“Reduction in Drag,” is Jupe Jupe’s newest release—a sleek, multilayered soundscape fueled by generations of pop music and pop culture.
After hunkering down for nearly a year to write and record numerous tracks, the band turned to Martin eveyear of Jupiter Studios—who has worked with a multitude of acts including REM, Modest Mouse, Robert Fripp, and Cornershop—to help engineer and produce the 10 songs that appear on the album.
Jupe Jupe is composed of My Young on vocals and synthesizer, Bryan Manzo and Patrick Partington on guitar, and drummer Jarrod Arbini—veterans of the Seattle and Austin music scenes. Their first CD, “Invaders,” released in 2010, spent over a month in the CMJ top 200, received rave reviews nationally and internationally from music blogs and magazines, and resulted in licensing offers from Hugo Boss, The Gap, “Keeping Up with the Kardashians,” and more.
”Jupe Jupe deliver their pop punch with a heavy dose of electro-casual finesse...Bits of glam are lipsticked on to some of the songs, giving them a nice edge, and the guitar hits with perfect shots of electricity.”
“They’re obvious contemporaries of synth-laden bands like Chromeo, Cut Copy and Hot Chip...Vocalist My Young sounds like a volatile cocktail of equal parts Bryan Ferry, Dave Gahan and Simon Le Bon, and the band adds a starburst finish of midperiod Electric Light Orchestra to their sound as well…”