Marco Mahler | Design In Quick Rotation

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United States - NY - New York City

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Rock: Acoustic Folk: Modern Folk Moods: Featuring Guitar
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Design In Quick Rotation

by Marco Mahler

"I would imagine this being the soundtrack to a stranger's smile, or the adventure of looking into someone's eyes and having a full conversation without words." - Indie Rock Reviews
Genre: Rock: Acoustic
Release Date: 

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1. Design In Quick Rotation
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3:46 $0.99
2. Hike The Lake
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3:55 $0.99
3. Orange Chinese Car
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3:52 $0.99
4. 1's And O's
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5. Think Tank
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3:24 $0.99
6. Study Airports
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4:36 $0.99
7. Otmar Elmer
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8. Lawnmowing Daydreams
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9. Standing Still Faster
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10. Fields
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11. Go Crocodile
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ABOUT THIS ALBUM


Album Notes
As the landscape of music is carved throughout time, the work born solely to contribute to that progression is something to be appreciated. With lyrical aspirations of Dylan and a healthy admiration for the innovative guitar work of Bert Jansch, the contribution from acoustic singer/songwriter Marco Mahler is immense. Born of Swiss heritage and living as a dual citizen in the United States and Switzerland, his international travels have given him a wide appreciation for music, ranging from traditional Irish folk to mainstream Hip Hop. This range shows through in the debut album, Design in Quick Rotation, which has been described as “music that captures the dawn of Sunday morning and embodies it through verse and song.” Under each gentle melody, Mahler's whispery vocals seem to be offering access to a profound secret, creating a rare intimacy between artist and listener.

Design in Quick Rotation breathes perspective, as Mahler crafted much of the album while working to revitalize a log cabin nestled in the Appalachian foothills. During this period in the scenic mountains, Mahler, for the first time, took on the roles of father and husband, and the album is charmed with that same sense of newness. The final inspiration for the record’s completion, however, came when Mahler parted with the mountains of Virginia for the livelier pastures of Brooklyn. This contrast in location can be felt as a subtle undertone throughout the album. His creative release was fueled by nature, but the time in New York, a microcosm of art and culture, gave Mahler a strong desire to see his passion for music come to fruition.

The move north was more a coming home for Mahler, as several years of his past were spent submerged in the artistic atmosphere of a pre-gentrified Williamsburg. This period proved to be crucial in the development of his sound. His tendency of being an intense listener allowed him to fully absorb the music swirling around the area. Playing the New York City subways – mainly for the challenge of committing an indifferent crowd of commuters – gave Mahler confidence in his original material and enhanced his improvisational skills as a guitarist. It wasn’t just music, however, that was influential in his development; reading the work of his wife, an accomplished poet, further broadened his horizons through her unique approach to written word.

In the end, the music has the feel of a dreamy lullaby. Yet, there was no carelessness in its creation, with every word holding strong value to each refined lyrical verse. There is an indefinable quality to it, landing somewhere in the realm of Sufjan Stevens, Belle and Sebastian, or Nick Drake, yet shying from the melancholic for a more upbeat rhythmic vibe. Design in Quick Rotation, the debut album from Marco Mahler, takes the singer/songwriter genre to a new place; an organically grown record that serves as the introduction to a brilliant musician.


Reviews


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MusicForAmerica.org


It's honest and touching, the simplicity of the music comes from hearing it as genuine as it can be, without sprinkling the myths of stardom all over the place. Mahler would probably sound good as good in Carnegie Hall as he would on the side of the corner store, there is no thin line between anything that he does (or chooses to do). It's dusty, it has a few scars, but it's there, take it or leave it. Mahler will become one of the most promising musicians of the early 21st century.

Helvetica Bold


Private intimate songs that come with invisible headphones, made distinct by Mahler's expert finger work ... there is intimacy and gentleness here, but also a sturdy undertow that rescues the music from the negative space of haunting: these songs endure, they embrace the natural world

My Old Kentucky Blog

Very highly recommended
Maybe the best record you’ve never heard from [2007]

david

impressive
i have really been digging this a lot - really cool vibe and a great collection of songs - impressive album

Josh


Mighty fine album. There's a really nice tension there that
compliments the melodies. I always like it when the instrumentation is kept sparse while still being recorded well and tastefully.

choir croak out them goodies

Marco Mahler is aye okaye!
Marco Mahler is a pleasant surprise who should be immediately plucked from the seemingly endless horde of stubbled and bearded folkies who keep threatening to hush the world. Last June, Mahler self-released the record Design in Quick Rotation, an effort so beautiful and simple that not much since David Thomas Broughton's 2005 record can comparably stand up to it. There sounds to be little here but a voice, a guitar and a beat barely louder than a footstep, save for the plugged-in guitar on “Think Tank” or additional light percussion on “Study Airports,” which do nothing to speed things up further. The simplicity is divine, as anything additional would damage the soothing nature of the record

Jim - Quick Before it Melts


As if by divine intervention, Marco Mahler's self released debut album, Design In Quick Rotation, arrived on my doorstep yesterday, just as I was in need of a subtle and quiet, contemplative record to become absorbed in for the night. Mahler holds dual citizenship in the US and Switzerland, and it seems he's picked up some of the finer points in musical tradition along the way. It makes for quite an impressive range of style and influence, but the album's real charm is its acoustic intimacy. As the fire in the hearth burned, and the shadows of snow falling outside chased each other across my eyes, Mahler's beautiful melodies were music to my tired and weary ears. It's not a difficult concept to grasp, this simplicity and gentleness, but in our fast-paced world, it sometimes goes unnoticed. Thanks, Marco, for reminding me to take a break and enjoy something beautiful.

Alan Williamson - Sixeyes Blog


Marco Mahler’s vocals may lean more towards a conspiratorial whisper than a shouted ‘hey-look-at-me’, but it’s his music that rises above that charismatic whisper to snag your ear. Acoustic guitar lines cut through all else, crisscrossing, blooming, like kaleidoscopic patterns in tracks like the instrumental “Hike The Lake”. And yet it’s that very voice, that calming, quiet voice delivering Mahler’s abstract lyrics, that’s the perfect foil to the penetrating acoustic guitar. Although all this isn’t in sacrifice to melody, he does wield a number of strong melodies that will lodge like an arrow in your heart. “Orange Chinese Car” softly thumps like a basketball about to be taken hard to the hoop, while “Study Airports” is an anti-lullaby, a song to wake up to rather than deliver the lulling. Design in Quick Rotation is a surprisingly well-crafted debut from a man who, not surprisingly, is also a sculptor.

Andy Malt - Subba-Cultcha

If you’re looking for something new, then you just found it.
Brooklyn-based singer-songwriter Marco Mahler has spent several years working on his unique sound by travelling and listening to as much music as possible. Looking, listening and filtering everything through his fingers, he eventually took the contents of his head and turned it into eleven diverse, smart and lovely songs.

Mahler’s deep knowledge of a huge range of musical styles and his innate ability to fit pieces of them together so that, even in the most unlikely combinations they sound brilliant, makes Design In Quick Rotation an endlessly enjoyable listen. Folk and anti-folk dance together to smooth hip hop, while a rock band quietly practices next door.
So many references pop up along the way that it’s hard to pick them all out. Overall, the album has a similar feeling to The Shins, while Mahler’s distracted vocal delivery in reminiscent of both Jeffrey Lewis and Lou Reed. Bert Jansch also plays a big part and DJ Shadow appears in spirit.

The result is a bunch of chilled out songs that have clear influences but stand out on their own as something different. I would call them exciting, but that seems like the wrong word for songs that make me want to lie down on the floor with my eyes closed. They have a strange calming effect, massaging blissful pleasure straight into your ears.

Massimo Ferro - Radio Voce Spazio - Italy


You have devolopped an highly individual musical language as well as an innovative guitar style making your songs and music among the most appealing and interesting things I heard from a contempoarry songwriters recently.
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