Starting out as a new-age instrumentalist in the late 1980's, Asher Quinn (Asha as he was then) quickly forged a reputation as a visionary, filmic composer... drawing comparisons with the likes of Vangelis, Hans Zimmer and Philip Glass. Gradually he introduced vocals into his albums, virtually single-handedly pioneering a genre along the way... the spiritual love ballad.
These days, Asher continues to produce singer-songwriter albums with startling, sometimes shamanic poetic imagery, reminiscent of a younger Bob Dylan... concepts that seem to come from another dimension entirely. His plaintive, poignant melodies and arrangements have a natural, pastoral feel... they are invariably evocative folk tunes, with a child-like simplicity and directness of appeal... as one might find with Leonard Cohen, say.
But the unique appeal of 'East of East' is the purity and intimacy of Asher's voice, as he tenderly conveys what seem almost like transmissions of love and compassion from another plane. The instrumentation is gentle and largely acoustic... strummed or plucked guitars, piano, bass, light percussion, warm sustains and soothing vocals... and there are also extraordinary re-interpretations of one or two traditional spirituals or hymns, such as 'Sometimes I feel like a motherless child. The overall effect of the music is transportative and sometimes goosebump-inducing!